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Fuel card from UniCredit Bank and WOG is one of the most successful retail cooperation projects

28.09.2015

International payment system VISA awarded UniCredit Bank with an honorary diploma "For the bank’s exclusive care about car owners". In addition, the bank’s Fuel Card was recognized as one of the most successful projects of cooperation in retail. The awarding ceremony took place at VISA annual forum "Art of unity", which was attended by leading Ukrainian market retailers such as WOG petrol station, McDonald's restaurant, "Velyka Kyshenya" grocery stores and many others.

In April 2015 UniCredit Bank and the network of fuel stations WOG combined their the loyalty programmes on the basis of fuel cards VISA GOLD and cards Pride, creating the most favourable conditions for the purchase of fuel at a discount UAH 2 per liter. WOG representative noted that Fuel card was one of the most successful cooperative marketing products with the banking sector, which stimulated growth of clients’ loyalty.

Owners of Visa Gold Fuel card from UniCredit Bank have a number of unique advantages:

  • 24/7 support on the road, including free evacuation service;
  • 3% cashback at any petrol station in Ukraine and 5% cashback at WOG stations;
  • opportunity to spend savings while shopping and enjoy VISA Gold discounts;
  • charge-free account replenishment and 11% interest rate on remaining balance.

UniCredit Bank clients have already received more than UAH 4 million cashback for petrol purchases with their Fuel cards.

 

NOTE

Ukrsotsbank is one of the largest universal banks of Ukraine, operating in the local market since 1990. The bank offers full range of services to individuals and corporate clients.

The renovated Ukrsotsbank emerged on 31 October 2016 as a result of strategic deal whereby 99.9% of Ukrsotsbank shares have been transferred from UniCredit Group to ABH Holdings S.A. (АВНН) in exchange for a minority 9.9% stake in ABHH. Thus, the bank has combined 26-year-old traditions of Ukrsotsbank’s client-centric attitude, European quality of service inherent to UniCredit, as well as international banking expertise of ABHH in a number of European countries including CIS. Thanks to the successful synthesis and synergy of the two assets of ABHH in Ukraine, Ukrsotsbank and Alfa-Bank, the banking market of Ukraine will see the rise of a new stronger financial institution. This, in turn, will spur up technological advance, increase efficiency, improve quality of service for the clients, reduce cost of banking services whereas their range will inevitably expand.

The extensive retail network of Ukrsotsbank consists of 237 branches, its headcount reaching nearly 5 thousand employees.


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